Origin Consolidation: How we Transformed Regional Rug Procurement in Home Goods

International Consolidation & Origin Management

When a leading home goods e-commerce retailer found their Turkish rug business tangled in supply chain complications, they needed more than basic shipping—they needed a comprehensive solution that could streamline operations from manufacturer to customer doorstep. Their fragmented sourcing approach was creating unnecessary costs, quality issues, and delivery delays that threatened their customer experience.

• Multiple manufacturers in Türkiye shipping rugs separately—no coordination.
• Endless repackaging and relabeling in the US—wasting time and labor.
• Quality issues not caught at the source—leading to costly returns.
• Inefficient container use—higher freight costs, more shipments.
• Delays to customers—slower order fulfillment hurting customer satisfaction.

Building a Smarter Consolidation Strategy

Rather than addressing isolated problems, we reimagined the entire supply chain flow. By implementing an origin-based consolidation model, we transformed disjointed shipments into a synchronized system that improved efficiency at every touchpoint.

• One Centralized Hub in Türkiye – All rugs now flow through a single facility near key manufacturers.
• Origin-Based Quality Control – Issues get caught before shipping, eliminating US-based rework.
• Pre-Sorted Shipments – Rugs arrive in the US already organized by regional distribution center.
• Maximized Freight Efficiency – Smarter container loading and 
• Real-Time Visibility – Our tracking tools keep everything on schedule and on budget.

Measuring Success

• The impact of strategic origin consolidation extends far beyond shipping savings. Our International Consolidation and Origin Management solution delivered transformation across multiple performance indicators.
• Significant Reduction in Handling Costs – Eliminated unnecessary repackaging in the US.
• Dramatically Faster Order Fulfillment – Streamlined shipping resulting in improved customer satisfaction.
• Substantial Labor Efficiency Gains – Staff redirected from manual tasks to focus on growth initiatives.
• Increased Sourcing Capacity – The retailer can now substantially expand their Turkish rug offerings without added operational complexity.

The Road Ahead

What began as a supply chain challenge has become a competitive advantage. With a streamlined sourcing strategy, this retailer can now confidently expand their product offerings while maintaining the operational efficiency needed in today's fast-paced e-commerce landscape.

By integrating centralized consolidation, origin quality management, and optimized freight strategies, this home goods retailer has transformed their approach to international sourcing—shifting from reactive troubleshooting to strategic supply chain management.

Ready to untangle your international supply chain?